Thursday, November 17, 2011

Passat Named 2012 Motor Trend Car of the Year!

We knew we had something special when the all-new Volkswagen Passats rolled onto our lot this summer. And now it looks like Motor Trend agrees—the magazine just named the Passat its 2012 CAR OF THE YEAR! Here’s the press release they issued today:

Motor Trend, the world’s authority on cars, trucks and SUVs announced today the Volkswagen Passat as its 2012 Car of the Year. Now in its 62nd year, the Motor Trend Car of the Year Award, announced live at the Volkswagen press conference from the Los Angeles International Auto Show, is the most prestigious honor bestowed upon an automotive manufacturer by Motor Trend.

The American-made, new-for-2012, Volkswagen Passat edged out contenders from Europe, Japan and America to take this year’s award from a record field of 35 all-new, or thoroughly redesigned, 2012 model year vehicles. Car of the Year candidates were subjected to an exhaustive evaluation process that included the full complement ofMotor Trend performance tests, track-based ride and handling evaluations, and real-world driving on city streets, freeways and two-lane roads.

“The well-equipped Passat is a breakthrough car for Volkswagen, as it has been designed to suit the North American market and is being built in a brand-new, state-of-the-art assembly plant in Chattanooga, Tenn.,” said Motor Trend Editor-in-Chief, Angus MacKenzie. “It has one of the roomiest interiors in its class, a wide choice of powertrains and a well-tuned chassis. A compelling new entry in the toughest, most competitive vehicle segment in the U.S. today, it’s a terrific all-around family sedan.”

For more than six decades, the editorial staff of Motor Trend has met to determine the best new car for the following model year. The Car of the Year process is not a comparison test; the winning vehicle is the one that, in the judges’ opinion, best fulfills six key criteria: Advancement in Design, Engineering Excellence, Efficiency, Safety, Value and Performance of Intended Function.

Advancement in Design
The Passat’s styling is clean and simple, but executed with a precision normally seen on expensive luxury cars. Car of the Year judge Tom Gale, Chrysler’s former design chief, noted, “…like the Audi [A6], what is remarkable is the restraint shown with the handling of the design. Clean, beautiful surfaces have been refined for an engaging result.”

Like the exterior, the Passat’s remarkably roomy interior is clean and simple, with clear instrumentation and easy to use controls.

Engineering Excellence
With options that include a 2.5-liter five-cylinder gas engine, a powerful V-6 or a highly efficient turbo diesel – each with the option of marriage to a standard transmission or the seamlessly smooth dual-clutch auto-manual unit – Motor Trend found the powertrains of the Passat to be perfectly matched to the car.

Motor Trend editors particularly praised the diesel engine mated to dual-clutch auto-manual gear box. Engineering guru Chris Theodore noted of the combination, “…without the compromises that mainstream green vehicles impose-a true technological achievement.”

Efficiency
The new 2012 Passat makes great strides in its efficiency thanks to the versatile powertrain. The standard 2.5-liter five-cylinder engine returned 26.5 mpg in testing while the optional turbo-diesel returned an average of 34.3 mpg. The Passat had the best fuel economy stats of this year’s finalists over the course of 11 mixed-driving loops.

Safety
Between government mandates and consumer expectations, pretty much every car in this segment gets a standard complement of passive safety gadgets that include six airbags, stability control, tire-pressure monitoring, ABS and brake-assist, among numerous other electronic aids.

The Passat, which seemed just as at home on an American interstate as it would the German autobahn, scored highly for its ability to help drivers avoid a crash in the first place. “What’s more fun to talk about under the safety rubric is how well the Passat’s chassis is tuned to keep it out of trouble, because well-driven, agile cars are less likely to plow into things than poorly controlled, flabby, clumsy ones,” said Motor Trend Technical Editor, Frank Markus.

Value
By investing in a new facility in Chattanooga, Tenn. to build the Passat, VW has reduced the potential for currency fluctuations to negatively impact the price, as happened with the previous imported model.

With initial costs lower and overall ownership costs suppressed – thanks to improved build quality and VW’s Carefree Maintenance Program – the 2012 Volkswagen Passat stands as a great value in a market segment driven by price-conscious consumers.

Performance of Intended Function
The 2012 Passat was intended to be an affordable, roomy, efficient mid-size sedan for the American family, and the car delivers perfectly on its mission statement. Car of the Year judge Chris Theodore summed it up best, “I was expecting a large, cost-reduced VW that had lost its Fahrvergnügen, but it’s still there, just cloaked in Brooks Brothers.”

Today’s announcement marks only the second time Volkswagen has won Motor Trend’s highest honor, the first being in 1985 for the then American-built GTI.

Tuesday, November 15, 2011

Fowler VW, local celebrities “block out” in support of education

This video pretty much sums up the awesomeness that was Block Party OKC. Our GM Jonathan Fowler even got into the spirit with a LEGO tie clip. If you missed the party, you definitely won’t want to miss this recap of some amazing LEGO couture fashion designed by local celebrities. Fowler VW was proud to sponsor this event and help raise money for early childhood education through OKC Educare.

 


And here’s our GM Jonathan Fowler with his new prized possession—a LEGO VW Bus!
Jonathan Fowler with LEGO VW bus!

Friday, November 11, 2011

Big weekend in OKC! LEGOS & LIVE!




It’s the second Friday of the month and you know what that means… yep, it’s LIVE on the Plaza tonight in OKC’s Plaza District! Want an extra reason to come on out besides the awesome local art, retail and music? The Oklahoma Victory Dolls will be skating around giving away fun stuff from Fowler VW!






And if you’re a LEGO fan or a fashionista, you definitely won’t want to miss Block Party OKC on Saturday night at the Packard Building in Automobile Alley. Better get your tickets quick if you want to see the LEGO fashion creations of some of Oklahoma’s top celebrities, including our good friend Ferris O’Brien!

Monday, November 7, 2011

VDub Sessions band Other Lives to open for Radiohead

Need a little something to boost your Okie pride? Oklahoma indie rockers Other Lives are opening for RADIOHEAD on their U.S. tour starting in March. It’s true!!! Here’s the proof from Rolling Stone: Radiohead Announces 2012 Tour Dates.

See you in Dallas on March 5?

In the meantime, check out one of our all-time favorite VDub Sessions:

VW leads industry with NINE 2011 “Top Safety Pick” Awards!

Not only is the VW Routan the hippest minivan around, but now it’s also the latest VW to earn a TOP SAFETY PICK! Check out the press release below from our corporate office:

The Routan is the latest Volkswagen to earn the Insurance Institute for Highway Safety’s (IIHS) TOP SAFETY PICK rating for 2011, the highest possible from the non-profit safety research organization. This means that Volkswagen now has no fewer than nine TOP SAFETY PICKS, giving the brand leadership in the U.S. industry.

The annual rating recognizes those vehicles that perform best in protecting passengers in the Institute’s front, side, and rear crash test evaluations, and the newly required roof-strength test evaluations. The Institute only awards TOP SAFETY PICK ratings to vehicles that are fitted with electronic stability control and head protection airbags.

The other 2011 Volkswagen models to receive the IIHS TOP SAFETY PICK rating are: CC 2.0L TSI®, Jetta, Jetta SportWagen, Passat, Tiguan, Touareg, and four-door Golf and GTI models.

“The Routan’s performance demonstrates Volkswagen’s ongoing commitment to safety,” said Institute president Adrian Lund. “Vehicles earning TOP SAFETY PICK status afford the best overall protection in the most common kinds of crashes, and have electronic stability control for avoiding many crashes altogether.”

“We’re delighted that the Routan has been given this prestigious award—and even more delighted that Volkswagen now has industry leadership with nine IIHS TOP SAFETY PICKS,” said Jonathan Browning, President and CEO, Volkswagen Group of America, Inc. “It’s a great reward for the emphasis we place on safety in the development of our German-engineered vehicles.”

Tuesday, November 1, 2011

Open casting call for new Fowler VW video series!

A new video series is in the works over here at Fowler Volkswagen and WE’RE LOOKING FOR A HOST! 
 
We can’t reveal all the details quite yet, but we’ll go ahead and spill the beans that the awesomely talented/wildly popular Mike Jones of Scissortail Creative is directing the series for us.
So if you like being on camera, working with super creative people and connecting online, this would probably be a great gig for you.

Here are the requirements:
  • Can be male or female
  • Any age
  • MUST BE ACTIVE ON SOCIAL MEDIA
Still interested? Here’s how to apply.
  1. Create a video of you showcasing your hosting chops.
  2. Upload the video on YouTube.
  3. Send us a link at info@fowlervw.com or link it to our YouTube Channel, vwfowler.
The deadline for video submissions is November 14, 2011. Break a leg!